Saturday, March 20, 2010

Charles & Keith

I take pride in talking about our successful local, high street fashion brand Charles & Keith. They sell sunglasses, belts, wallets, bags and shoes.
They have improved so much over the past 3 years, I applaud their taste and foresight.
What's great is that they have something for everyone in two age groups: The young lady and the slightly more mature woman.
The designs are "designer" and the quality is well worth the money you pay. The prices are so affordable you don't think much before buying that shoe or bag that you feel you can't carry on with your week without.
The store layout is classy and chic. The sales representatives are friendly and helpful.
I need to find something I can bitch about or this wouldn't be an entry for this blog.
I'm sorry C & K, but I have to do this.
So one of the things I feel could be improved, is some of the over the top designs, which I feel are a little scary. They look experimental and no doubt, they're on the sale racks and don't seem to be leaving them. So why do they keep designing stuff like that every collection?
It's not just Charles & Keith, but every brand seems to have some oddly designed pieces or weird eccentric ones. Why? Because we could live without them. Although I must admit that these pieces do provide a dose of comic relief while shopping. Wouldn't it be boring if everything was just so "nice" with nothing to laugh at or make fun of?
Ta my darlings. Kiss kiss.

Thursday, March 11, 2010

All the rage & what's on the sale racks

I right now bring you a fashion update:

What's all the rage?
  • Horizontal stripes. They're back...I know...already? I didn't miss them.
  • Sailor style.
  • Grungy - faded denim, washed out prints on cotton, skirts or shorts with no hems, frayed bottoms, ripped denim.
What's STILL here?

I'm afraid floral prints or clothes that look like they're made from curtains - HAVE NOT LEFT US YET. Unfortunately. As you know, I detest them. The possibility could be that fabric warehouses are having a major sale on such fabric and design houses and brands are snapping up these fabrics at dirt cheap prices and have decided to pass them off as latest fashion to make a quick buck.

What's on the sale racks?

Oddly shaped mini or knee length skirts - over the top, over accessorized, bubble skirts, patchy skirts. You know, whatever looks unconventional. Clearly meant to create a statement or to attract second glances...mostly in disgust, I must admit. I haven't seen one to my liking yet. They don't seem to be leaving the sale racks either, even at 50% off. Thank god people care about style more than price. Bravo!

I love a good window display

Hello my darlings,

I'm not that passionate about window displays in malls. Not to the point where I'd say that boring or ordinary window displays bore me. I don't go all out searching for the best window displays and neither do I compare. I'm very passive about it. Window displays don't determine whether I would enter a shop or not.

However, a good and fascinating one really captures my attention and I LOVE IT!

Take a look at these: ( I was at Vivocity over the weekend)



The first one was at Pull and Bear. So disturbing and warped, but amazingly creative and eye catching. The shower head had water coming out of it and falling into the container below. That's the cool part - it was in motion. The window display kinda came alive. They could've not made the shower head work but the fact that they did, went this extra step ahead.
I admire the designer who came up with this idea.

The second one's from Esprit/edc. They used real sand.

I love how some shops are getting so wild about window displays and going all out. Not afraid of doing a little extra to head towards "crazy". I love it.

Monday, March 1, 2010

"The Clone Wars"

Hello my darlings,

Shopping is becoming a bore in Singapore.

Although there are malls every where: In every housing estate, on Sentosa and not to mention downtown where we literally have a whole stretch of malls right next to each other. Kilometers of them. It's something that's so unique to our tiny island. However, it doesn't take one long to realize that it's the same old brands in every mall, over and over. Mango, New Look, Topshop, Dorothy Perkins, Esprit, Charles & Keith (local brand), BYSI (local), Topman, Forever 21, Zara, Guess, Cotton On - Those are just the more popular high street fashions brands available. As for the luxury brands: Louis Vuitton, Gucci, Armani (A/X, Emporio), Tod's, Chanel, Ralph Lauren, Tommy Hilfigher. As for departmental stores: Tangs, Robinsons, Metro (all local).

It's "THE CLONE WARS"! Clones of each of these brands every where. Invading our retail space. These are the "giants" that have swallowed the quaint shops. They are all warring brands, rivals in the industry. It's "The Clone Wars" happening in the Singapore retail market and we're caught in the midst of it.

Unfortunately, it's not a very exciting war.

I was so disappointed to see how this new phenomenon called "New Look" (a UK high street fashion brand) has invaded our shores. I was recently at Suntec City, hoping to check out Mango there, low and behold, New Look was in its place. It was a mega store that took over both Mango and Novo (shoe brand owned by Royal Sporting House).

I am going to be honest, and tell you that New Look does not cut it. They do not have the collection that can support the sudden expansion. It's the same old trashy stuff over and over. I would appreciate it more if they had a different theme for each outlet. It'll give a person a reason to go to a particular outlet. Moreover, there's really no need for a mega store. Why create a hyper mart of clothing? It works for food and factory outlets, but such a concept for a single brand? I'm not so sure.

Anyway, I thought I'd give you an update on the latest scores of the "The Clone Wars":

Forever 21 - New 4 level outlet at 313 @ Somerset. 2 other big outlets existing.

Zara - New 3 level outlet at 313 @ Somerset. Several other outlets existing (more than 4)

New Look - New mega outlet at 313 @ Somerset and another at Suntec City.

Cotton On - Mega outlets at 313 @ Somerset and Suntec City.
(numerous other existing outlets)

Till my next post my darlings, enjoy the numerous year round sales and discounts resulting from the consequence of "THE CLONE WARS".