The stamp cards

Hello darling,

I want to talk about the ever so popular stamp cards that shops love to give out as a form of loyalty marketing. "Get a stamp for every $30 spent!" And four stamps later, you land on a circle that entitles you to a $10 voucher. 

How fun is that? You look at the card and think "Only one more to go to a $10 voucher! :D"

Now my dears, before we get too excited about this, let's not get carried away. What are we really getting back here? After spending $120, (Four stamps of $30) you get $10 back? That's 8.33%. Would you seriously shop in a place that gives you a rebate of 8.33% after visiting them four times?

I'm not saying it's bad, but have you ever stopped to realize this?

TANGS gives its members a 6% rebate with each item you purchase, regardless of price. And during special sales that happen quite a few times a year, members get a 12% rebate. And that is exactly why I am a TANGS member.

-SB